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ARE YOU A RETAILER?
White label our shade finder

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ARE YOU A RETAILER?
White label our shade finder

Match My Makeup was founded by Australian-based Cosmetic Doctor Van Park, together with Silicon Valley expert and Berkeley-educated scientist, Victoria Ha. Combining both their Science and Mathematics industry experience has culminated in the world’s only precise makeup foundation shade finder.

The Match My Makeup exclusive online color match tool was formulated when Dr. Park faced the obstacle of how to choose her exact foundation color online, when shopping for a foundation which was not yet available in Australia. Online screen variations of beige, cream and brown were vague and ambiguous, and it was simply a trial and error process to buy the precise color. Dr. Park and her sister Victoria Ha decided to work together to solve the challenge on how to buy your precise foundation color match online.

After two years of intense research, combining Dr. Parks love of physics and Victoria’s passion for technology, they have invented the exclusive color matching algorithm. This innovative, forward-thinking technology led to Match My Makeup being awarded the first ever Australian Science and innovation award for online technology.

Each and every foundation shade and foundation color match is put through a rigorous testing process at our dedicated lab in Los Angeles for a precise match every time.

Thanks to Match My Makeup, now you can save time when you shop with confidence, knowing that your foundation choice is perfect.

How Does Match My Makeup Work?

Discovering your precise makeup color match is easy and accurate.



Enter

ENTER YOUR PRODUCTS

1. Enter the foundation that you know suits your skintone perfectly.
2. Enter the brand that you want to find your shade in.

Discover

FIND YOUR MATCH

You have now found the perfect shade that you have been looking for, using our color analysis technology.

Buy

BUY WITH CONFIDENCE!

Now that you know exactly what shade you need in a specific product, you can make a confident purchse online - selecting the shade you know is going to work for you!

Science + Mathematics = Precision

Every makeup product is put through a rigorous color testing process in our dedicated lab in Los Angeles.

The worlds only precise color matching technology ensures a precise makeup match every time.